Homesplits

            Homesplits offers a chance to directly co-invest in rental properties. They offer straightforward equity investments that provide real returns without the hassles typically associated with rental properties.

Background

Homesplits encountered a significant challenge due to the lack of branding and marketing materials. This hindered their ability to effectively communicate their value proposition and build a strong, recognizable image among potential customers. Without these essential tools, Homesplits struggled to differentiate itself from competitors and establish trust with consumers.

What I Did

Branding
Logo Design
Brand Strategy
Adobe Illustrator
Adobe Photoshop
Figma

Key Takeaways

01

Learned the critical role of branding and marketing materials in effectively communicating a company’s value proposition and establishing a strong market presence.

02

Improved my ability to distill complex business models into straightforward, compelling value propositions that resonate with potential investors.

03

Enhanced my collaboration skills by working closely with different stakeholders to align branding and marketing efforts with business objectives.